![]() Interests: What personal and professional interests does your ideal audience have? What are their hobbies? What do they read or watch?.Keep in mind when approaching the media that the audience is not just journalists, but their readers, listeners, and social media and email followers as well.įinding an angle that will build brand awareness and produce positive media coverage for your story can be challenging. Download the template below, and use it as you write your announcement.īefore writing a press release, identify the best angle for your story based on the audience you want to engage and the journalists you want to cover your news. It follows the proper press release format structure to ensure that media outlets, journalists, and search engines can find important information quickly. You can also learn how to write an AP style press release by using our template. Not only can they distribute your press release to thousands of journalists and outlets, but they also offer affordable press release writing services by media-seasoned professionals. One way to ensure that your press release follows the correct formatting is to use eReleases. Font size: Use the following font sizes for various sections in your release-headline: 14 pt., subheadline: 13 pt.Fonts: Use a common font, like Times New Roman or Arial.Headings and subheadings: Both headlines and subheadlines should have title case capitalization.Dates: Use numbers for dates and abbreviate months with more than five letters. ![]()
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